Equipment photographs · 1
1 / 1 · Showco two-way system flown for Elvis Presley, 1971 (FOH Fig. 3)
Showco two-way system flown for Elvis Presley, 1971 (FOH Fig. 3)·Courtesy Rusty Brutsche, via FOH magazine·Rights retained by the rights holder; reproduced for historical commentaryWhy it mattered
- 01
It helped define the dedicated touring sound company that built its own PA for arena rock.
- 02
Its integrated approach set a template for later touring companies.
Original pricing
No reliable period price located
2026 equivalent
Not calculated without a reliable original price.
Public price evidence was not sufficient to publish a defensible original figure.
Use in the field
First national tour with Three Dog Night[1]
Manuals & original documents
No authoritative manual or original document has been located for this profile.
Contribute to the record
Know more about Showco touring system?
Corrections, firsthand information, original documents, and credited photograph sources are welcome.